Interior Surfaces

"Turnover has doubled within two years, three years ahead of schedule!"

Background
Interior Surfaces are a manufacturer of laminate and solid surface products to the building industry.

Problem
The company was gaining a good reputation for their products and service but were finding it difficult to land contracts from the larger building firms.

Brand work
We worked closely with the management team to understand the business, its market and customers. The resulting new identity reflected what the company did, utilising shapes that fitted within each other. The brand is fresh, modern and appealed to both architects, specifiers and designers alike. The identity was applied across marketing materials and two websites, one for the domestic and one for the commercial markets.

Design works...
Two years after launching the new identity Interior Surfaces have doubled their turnover. They had planned to do this in five years. They have won several large contracts and have also diversified into broader markets which has created an income stream that didn't exist pre-rebrand.

Read the Design Council case study here.